One of Blueprint’s own innovations and great successes. A novel approach managing the vast array of tools used in dental surgery.
We had to develop a brand new product from the ground up and create something with extremely strong IP, with the sole intentions of selling the product ourselves.
What we did
The team created and delivered a clever and elegant solution that had not only strong IP but a strong market identity. The Maganat uses extremely powerful ceramic magnets to ensure that the surgical tools stay in close proximity to the surgeon and not roll off the patients chest.